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  • 2014-07-28 The Fifty Shades Gateway Effect: Sex Trends from 2011 - 2014

    The Fifty Shades of Grey book launched in May 2011 and since then attitudes towards sex have changed. Swedish luxury Sex Toy Brand LELO shows how light BDSM has acted as a gateway to happy sex toy use, with more couples than ever owning multiple sex toys.

  • 2014-06-27 World Cup of Sex: LELO Survey Shows Which Country Scores More

    With shock wins, premature eliminations and enough bizarre moments to keep us talking unto 2018, The World Cup in Brazil has been a wild ride so far. But it’s not the only competition recently to be full of biting, disappointment, satisfaction and ups and downs. LELO has been conducting a massive global sex survey annually since 2009 and this year is their biggest ever. With over 30 countries involved and more than 35,000 participants so far, LELO compared the participants of the World Cup 2014 and revealed exactly who comes out on top off the pitch as well as on it.

  • 2014-06-05 Data Reveals Men buy 72% of all Global Sex Toys Ahead of World Cup

    With the Brazil World Cup only days away, luxury sex toy brand LELO has released data from its website, LELO.com, that shows men will buy 4 out of every 5 sex toys sold globally in the days before kick-off. And they’re buying them for their partners.

  • 2014-05-06 LELO Launches Global ‘UnDesign Award’ To Free You from Design Slavery

    Swedish intimate lifestyle brand, LELO, has today launched a controversial global design contest that challenges designers to tear off the shackles of convention, and rethink the meaning of “good design” in the context of encouraging genuine connections between people.

  • 2014-04-17 LELO’s Sleek Oral Sex Simulator Wins Top Prize at the 2014 A’ Design Awards

    Swedish intimate lifestyle brand LELO has today announced that their oral sex simulator ORA™ has won the A’ Design Awards Platinum Trophy, the highest honor given at the awards held this year on April 12th in Como, Italy.


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